The AI search engines also arguably have an advantage in being able to weave pre-trained “internal knowledge” in with data ...

This holiday season, more shoppers are expected to use chatbots to figure out what to buy. ‘Tis the season for GEO.

The Prompting Company just raised $6.5 million to help businesses improve their visibility in generative AI search results.

Google may not have been India’s first search engine, but it changed the way Indians used the internet forever.

OpenAI is the world’s most valuable startup, and ChatGPT is a household name in India. But with cash burn surging, the ...

After losing share to the likes of Perplexity, ChatGPT, and Grok, the OG search giant is, perhaps surprisingly, regaining ...

In an SEO world crowded with empty promises and automated spam, Marketing 1on1 is a refreshing exception. This SEO marketing ...

Artificial intelligence (AI) has transformed every quick search into a dynamic experience with endless options for personalized results. Your "ice cream near me" search now could be "find locally made ...

Why does it matter to pharma companies? How Syneos Health Communications can help; Whether you work in healthcare communications, pharmaceutical marketing or biotech ...

OpenAI is telling companies that “relationship building” with AI has limits. Emotional dependence on ChatGPT is considered a ...

The regulator has given it "strategic market status", opening the door to what it calls "proportionate interventions." ...

If you frame this as a zero-sum game, you’ll miss how people actually behave—and how marketing strategies need to evolve.