Here's how you can highlight deals and sales in your Search and Performance Max campaigns without touching your core ad copy.

Parent company Alphabet delivered its first-ever $100 billion quarter, with AI supporting ad relevancy, performance and ...

Creating effective ad copy has always been a critical skill for PPC marketers, especially in Google Ads. In the past, it meant hours of brainstorming, drafting, and A/B testing. Today, LLMs like ...

Alphabet felt the painful comeuppance of years of antitrust penalties, publisher enmity and customer blowback as it reported ...

Authorities say social media posts directed at Gov. Bob Ferguson featured references to firearms and Ferguson’s security ...

Many people might be wondering how they can help their neighbors put food on the table with federal food aid set to be frozen ...

Google Search is a prime example of a service that was once the best in the world but has since been bled by a thousand cuts into something that’s more frustrating than useful. It seems that somebody ...

Bot-made listings are forcing homebuyers and professionals to ask themselves if this is a straight-up deceptive practice.

Apple's revenue and EPS exceeded estimates, but iPhone revenue and China sales missed expectations. Tim Cook talked AI and ...

Amazon Ads is deepening its local push into streaming, strengthening agency partnerships and adding new tools as it scales ...

Google still dominates search, Warner Bros. Discovery may consider a sale, football scores a touchdown for broadcast TV.

Most of Doctorow's explanation for why internet platforms have gone down the toilet is hardly novel. While he offers some ...