Amid tight timelines and intense competition, devising seasonal marketing and ads that stand out in a sea of consumer choices ...

E-commerce is a popular way to expand reach, but you need a marketing strategy to do it well. Here's how to do online selling ...

called AI "the future of technology" and predicted that it "will increase employment," AI users who think they "can push a ...

WPP is throwing open the doors to its AI engine, unveiling WPP Open Pro, an AI marketing platform designed to let brands plan ...

For many tire dealers, marketing is no different from my backyard fence. They don't want to spend the time researching it — ...

MUMBAI: Future planning is necessary. One easy method of securing the financial future of your family is by taking a term insurance plan. Term insurance is a type of life cover that provides a sum ...

The marketing landscape in Medicare Advantage (MA) is facing a reckoning. If you're leading an agency, the message is clear: ...

As leaders across agency and measurement, we want to champion an ecosystem that consistently leads to better client outcomes.

Discover 10 powerful Q4 real estate marketing strategies to finish the year strong and give you a jumpstart on the new year.

Learn to build custom AI assistants with Claude Skills innovative features, designed to solve complex problems and save time.

The agency holding group is letting clients plan, create and deploy campaigns independently using WPP Open Pro.

She unpacks the gold-laced ‘Sone Pe Suhaga’ campaign, why festive marketing is now about experiences, and how technology ...