Google Ads is celebrating its 25th birthday/anniversary today. Yes, Google launched AdWords 25 years ago today in 2000. In ...

Google marks 25 years of Ads, evolving from search keywords to AI-powered campaigns that reach audiences and deliver answers.

You can now improve upper-funnel results by letting Google Ads optimize for conversions driven by ad views, not just clicks.

Five weeks ago, Google announced a new feature named "Text‬‭ guidelines‬‭" at the Think Retail event. Google said these would ...

Selin Song, Google's president of customer solutions, shares how SMBs are using Ai for advertising to compete and unlock new ...

Alphabet's Google (NASDAQ: GOOGL) (NASDAQ: GOOG) is reportedly making significant changes to its core U.S. ad sales division.

Google Ads is expanding Performance Max reporting with new asset segmentation and a beta channel report that shows results by surface. Google's automated Performance Max campaigns now show detailed ...

Google is willing to cough up more advertising data to publishers to address concerns about its illegal monopoly over digital advertising technology, a top executive at the search giant said Tuesday.

Google is flattening the org chart in one of its most crucial business groups, per an internal memo.

Posts from this topic will be added to your daily email digest and your homepage feed. WikiHow’s CEO says Google’s ad tools give it stability, even as other parts of its business upend how users ...

Welcome back to Neural Notes, a weekly column where I look at how AI is affecting Australia. This week: OpenAI makes its latest move towards disguising an ad platform as convenience with ChatGPT ...

boAt, has announced the launch of the #boAtGeminiChallenge, in collaboration with Google. The initiative invites young creators, students, and aspiring marketers to experiment with Google’s Gemini app ...