CRM projects have earned a notorious reputation for being difficult and expensive. Despite endless statistics and discussion of the topic, many of these projects come in late or over-budget. Related: ...

eWEEK content and product recommendations are editorially independent. We may make money when you click on links to our partners. Learn More. A number of leading it analysts (gartner, meta group and ...

Like most enterprise applications, CRM systems mean tighter business processes. Unlike most enterprise apps, however, CRM users typically aren't ready this for this. Here's a look at what needs to be ...

Businesses employ CRM applications to improve efficiency between departments, leverage cross-sell and up-sell opportunities and increase customer satisfaction by providing convenient access to ...

Although the best CRM software will enhance your day-to-day processes through features like lead generation, contact management, business intelligence, and more, these solutions can also serve in the ...

Very few firms are reporting successful customer relationship management (CRM) projects, though they see the need for systems to improve customer services and retain their existing clients, according ...

Many business decision-makers incorrectly focus on the ‘customer’ aspect of CRM and, as such, primarily consider solutions as a lead generation tool or marketing solution that sits within the chief ...

Whether you’re updating, upgrading, jump-starting, or restarting your CRM efforts, some basic steps will help keep you on the path to a positive ROI. Thinking about the potential ROI of your customer ...

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In 2017, CIO magazine reported that around one-third of all customer relationship management (CRM) projects fail. That was actually an average of a dozen analyst reports. The numbers ranged from 18% ...