Augmented reality is an interactive 3D experience that combines a view of the real world with computer-generated elements.

The ultimate goal of VR technology is to transport you to another place without the need to leave your living room. Companies like Meta, Microsoft, and others have invested billions into making ...

When marketers incorporate VR and AR into their campaigns, they can create immersive experiences that captivate audiences and ...

BOSTON - April 1, 2025 - Most people donning virtual reality (VR) goggles are seeking the thrill of being immersed in a fictitious video game world. But some are donning them for an entirely different ...

The short fully immersive virtual reality film features the full game-day experience for the Oakland Ballers and their fans.

"Reach" was supposed to be the big VR hit of the year, but the technology is thwarting the adventure game.

TL;DR: Meta unveils prototype VR headsets at SIGGRAPH 2025, featuring the hyperrealistic Tiramisu with a 3.6X higher resolution than the Quest 3 and 1,400-nit brightness, and the Boba 3 headset ...

Discover how Flipspaces is transforming commercial interior design through advanced VR, 3D visualization, and AI-powered ...

Michigan State PhD student Youngjun Lee is working to help people with Autism find ways to alleviate anxiety and stress ...

"The integration of VR technology represents our commitment to innovation and patient-centered care," added Dr. Dee Dee Meevasin. "We're not just treating teeth - we're transforming how patients ...