Most organizations today continue to view technology as merely a back-office cost center, a viewpoint that diminishes the breadth of IT’s impact on a firm’s competitive profile. To contribute to ...

Info-Tech Research Group's recent findings show that without a clearly defined enterprise strategy, organizations often ...

The AICPA & CIMA, in conjunction with the World Business Council for Sustainable Development, unveiled research on a framework to facilitate business strategy development. Dubbed the Integrated ...

Expertise from Forbes Councils members, operated under license. Opinions expressed are those of the author. Strategy is one of the most commonly misunderstood words in business. It is often given ...

In 2025, developing a successful SaaS go-to-market (GTM) strategy requires a blend of precision, adaptability, and a deep understanding of your target audience. By focusing on three core ...

Expertise from Forbes Councils members, operated under license. Opinions expressed are those of the author. Salesforce contract renewals often become routine exercises—reviewing user counts, ...

Team of customer experience (CX) experts works in lockstep with businesses to define key performance indicators and to better understand the processes and pain points around their CX strategies ...

“Traditional IT strategy and governance models fail because they do not take into account the changing needs of the markets in which businesses operate and the new technologies that are now available ...