Two years ago, Domino's had a serious problem. The product at the very core of its business was universally regarded as tasteless, and the only way to rectify the brand's image problem was to combat ...

The demo reel is the single most important tool for an actor’s career. Because of this, some actors will go to great lengths to get something on their reel like using a scene they like from a ...

There is almost nothing more powerful than a great product demonstration. When done correctly, a demo allows the customer to see and feel how things will be better if they buy (and worse if they don’t ...