Marketing is the business discipline concerned with developing brands, informing the public about products and services, convincing consumers to buy specific products, facilitating transactions and ...

The Diploma in Tourism Management offers general management modules (such as accounting, communication skills, information technology and basic management concepts) and trade-specific modules in the ...

I am not denying the importance of the basic management concepts and analytical skills that you learn in B-school. However, when you enter the real world, you face a new challenge everyday - there's a ...